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Terra Madre: Salone del Gusto 2018
September 20 - September 24
Organized by Slow Food, the Region of Piedmont and the City of Turin, Terra Madre Salone del Gusto will be taking over Turin from September 20 to 24, 2018.
“Food for Change” is the guiding theme of this 12th edition of the world’s most important event dedicated to good, clean and fair food, from the program of conferences and Taste Workshops to the immense Market to the Terra Madre Forums where farmers and food artisans from around the world will be gathering.
Food for change is the revolution we want to launch in preparation for this upcoming event. In 1996, Slow Food organized the first-ever Salone del Gusto in Turin to support small-scale, artisanal, quality food production as it struggled to compete in the global market. In 2018 the aim is to get co-producers to play an even more active role in the production process. How? By inviting everyone to participate, and reflect. As consumers we are used to seeing ourselves as the last link in the chain, making us increasingly inclined to simply accept whatever the market wants to palm off on us. The reality is that the market is us, and we can (and must) shape it ourselves, with our choices. This is the invitation made by Terra Madre Salone del Gusto 2018: to think about our buying decisions and use food to bring about necessary change to ensure our planet’s future, contributing to constructing a food system that is better, fairer and cleaner. We have the chance to be informed and to choose, the simplest and most powerful tool, available to all. Because when we decide what to eat and how, we are also deciding what kind of economy to support, what relationships to prioritize, if and how we want to protect natural resources and the environment, if and how we want to defend the rights of workers and our own health. Without forgetting that a food produced in an environmentally friendly way, with respect for the dignity of its producers, is also more beautiful and delicious.
In addition to the main theme of Food for Change, Terra Madre Salone del Gusto 2018 will also open a window onto the policies of the Slow Food movement, as defined during the International Congress in Chengdu last September. The most important relates to the desperate and largely unheard warnings about global warming, which demand action from all of us. We have mobilized scientists, experts and farmers around this urgent issue, and #foodforchange is also the theme of Slow Food’s campaign to help everyone understand what food they should choose in order to reverse the trends of a food system with heavy impacts on the environment, society and human health.
Terra Madre Salone del Gusto 2018 will once again take over many locations around the city of Turin, as well as spreading out into the surrounding region of Piedmont. We will be calling on all of Turin and Piedmont to participate even more fully in the event this year, inviting individuals, organizations, associations and any other interested parties to contribute their own initiative to the Terra Madre Salone del Gusto 2018 program.
The program will feature more than 900 exhibitors, Slow Food Presidia producers and food communities from over 100 countries who visitors can meet during the five days of the event. Additionally, 7,000 Terra Madre delegates from 143 countries will be participating in seminars, meetings and debates, making our event truly unique.
The Market will return to the Lingotto Fiere pavilions, along with some of the Terra Madre network activities, while others will be held in the city centre. The conferences are being organized together with Turin’s Circolo dei Lettori, while the Taste Workshops, offering in-depth explorations of specific foods and beverages guided by their producers, will be hosted in the Palazzo della Giunta Regionale in Piazza Castello. The Enoteca, meanwhile, will be held once again in the splendid setting of the Palazzo Reale.
The full Terra Madre Salone del Gusto program will be released in June following an official presentation. Meanwhile regular updates can be found on www.salonedelgusto.it